Public is invited to visit Lexington Park Lincoln Ford to experience products in-person and with a test drive Ford Motor Company posts best September sales since 2006 Fusion up 62 percent and Fiesta up 29 percent, setting record September sales F-Series posts … Continue reading
- Lincoln Black Label previews a new and higher level expression of Lincoln design, style, materials, craftsmanship and personal service and experience
- Ultra-premium materials and meticulous execution compliment three stylish and sophisticated themes from Lincoln Design team
- Brand and dealers to collaborate on consistent, personal and integrated customer experience that respects the luxury of time
PEBBLE BEACH, Calif., Aug. 15, 2013 – Lincoln, the luxury automobile brand, today previewed Lincoln Black Label, a collection of ultra-premium exterior and interior themes mated to an even higher level of personal services and experiences that mark the next step in the brand’s reinvention.
Showcased on an all-new MKZ and the MKC Concept, Lincoln Black Label eventually will be available on every new Lincoln vehicle. This full-range availability enables more vehicles in the model portfolio to be equipped with this higher-level expression of luxury than currently offered by any competitor.
“The new Lincoln Motor Company is built on three foundational elements – design, quality and personal service; Black Label represents our highest expression of these elements,” said Jim Farley, executive vice president of Global Marketing, Sales and Service and Lincoln.
“The progressive luxury client craves to know the story behind the products and services they engage – they want to feel that personal connection. That’s at the heart of Black Label; we want to provide special experiences for every Black Label client before, during and after they choose their new Lincoln vehicle.”
Lincoln and Black Label dealers will collaborate to create a consistent, personal and integrated client shopping and ownership experience. The entire process will provide respect for the luxury of time with a complete suite of elevated customer services to be unveiled at the time of Black Label market introduction.
Limited-edition design themes, ultra-premium materials, meticulous execution and elevated client service will be the hallmarks of Lincoln Black Label.
Black Label was conceived and designed by a select Lincoln Design team to reflect the breadth of the brand. In its earlier days, Lincoln was a favorite vehicle for unique, sophisticated and luxurious bespoke exterior and interior themes. This has inspired a new direction to provide a higher level of luxury available to all clients of the brand – not just those who purchase the most expensive, top-of-range models.
Creating a family of elegant themes that represents confidence and sophistication, each of the three interior environments presented at the preview is coordinated with exclusive exterior colors.
The materials for each interior environment have been selected to reflect the team’s desire to create a warm and sophisticated package that also tells a story.
After starting with nearly two dozen concepts, the Lincoln Black Label design team honed in on a select few themes, each inspired by trends in fashion, food and architecture as well as lifestyles and experiences.
“Each of the theme-based offerings from Black Label is designed with a specific customer profile in mind,” said Susan Lampinen, group chief designer, Color and Material Design. “Lincoln Black Label will offer a variety of choices as well as a narrative that speaks to luxury clients – we want them to feel a personal connection with the theme and see themselves in the car.”
Lincoln Black Label themes
Center Stage, inspired by fashion and theater, is designed for the most expressive clients. The Jet Black interior is highlighted by a Foxfire Red headliner, capturing the drama of being in a dark theater with the impact of a rich, deep red accent color. Alcantara suede with uniquely designed perforation adds plush texture to the doors and seats.
Indulgence is inspired by the lure of premium chocolate to ignite a rich sensory experience. Ganache- and Truffle-colored Venetian leather with a subtle antiqued finish adds richness and depth. The Ziricote wood trim features a beautiful natural grain and color inherent in the wood with no added dyes or stains. This wood – new to the automotive industry – is often used in high-end yachts.
Modern Heritage offers a fresh take on the classic black-and-white interior with subtle red accents. Designed for the client who appreciates a clean, modern aesthetic, the soft white interior is warm and inviting. Renewed and engineered wood trim – imbued with metal flake between its layers – creates a sparkling effect to stylishly highlight this modern classic design.
The selection of Lincoln MKZs with Black Label execution includes:
• Indulgence with Chroma Couture exterior and Truffle interior
• Center Stage with Black Tie exterior and Jet Black with Foxfire Red accents interior
• Modern Heritage with Confidential White tri-coat exterior with Vianca interior
MKC Concept features Chroma Flame exterior with its Modern Heritage theme.
Material selection, meticulous execution and craftsmanship will elevate Lincoln Black Label vehicles. Lincoln Black Label materials experts examined options from the entire sphere of luxury offerings to create the Black Label palette.
“Because Lincoln Black Label is our highest offering of the expression of personal luxury, we took our materials selections personally as well,” said Lampinen. “We believe this personal touch and involvement will help separate Lincoln from other offerings.”
Specialty leathers: Carefully selected and engineered to deliver the softest feel with a premium appearance, the seats are made from Venetian leather. Custom-made for Lincoln Black Label, less than 1 percent of hides globally meet the requirements for becoming Venetian leather.
The instrument panel, center console and doors are leather-wrapped and stitched. Subtle Diamond-L and Linking-L perforation patterns specially designed for Black Label accent the seats and door trim.
Natural woods: Sought out globally and selected for maximum richness of color and grain, these woods for the instrument panel, door appliqués and steering wheel bezel complement the themes. The Ziricote wood used with Indulgence was selected because its natural beauty resonates without stains or dyes.
Alcantara®: A long-recognized premium material associated with high design in a variety of industries, including interior design, consumer electronics and aviation, as well as automotive, Lincoln designers specifically selected it to wrap the headliners, visors and pillars and to trim the floor mats.
Clients interested in acquiring a Lincoln Black Label-equipped vehicle will find the shopping and selection process personal and enjoyable. Whether a client’s first point of contact is through the Lincoln website or at the dealership, Black Label experts will guide them through the process. Lincoln Black Label is intended to launch near the end of 2014.
“Lincoln Black Label will offer an experience for our clients that will engage them, not overwhelm them,” said Farley. “Lincoln Black Label is another important step in our brand’s reinvention to appeal to a whole new group of progressive luxury clients.”
To get more information on Lincoln’s Black Label visit Lexington Park Lincoln located at 21575 Great Mills Road, Lexington Park, Maryland 20653 1 (301) 863-8111 or online at http://www.lexingtonparklincoln.com.
This past Sunday, I was pleasantly surprised to see Lincoln automobiles (more than one) driving down the road! It reminded me of those cool summer August nights in Michigan (where I spent most of my summers growing up) with my … Continue reading
An experimental short film that captures the transmutation of dead Joshua Trees into works of art as a way to explore change and renewal. Created for “Hello, Again,” an initiative by Lincoln Motor Company that asks filmmakers to reimagine the familiar into something fresh and new. Set in the magical high desert of Southern California, “War Paint for Trees” takes a surreal and unexpected journey that is deeply personal and intensely cosmic.
No motion graphics were used in the creation of this film.
- Public is invited to visit Waldorf Ford to experience products in-person and with a test drive
- Ford Motor Company April U.S. sales up 18 percent compared to last year – best April sales since 2007, with cars up 21 percent, utilities up 16 percent and trucks up 16 percent
- Fusion and Escape both establish April sales records, with sales increases of 24 and 52 percent respectively
- F-Series, America’s best-selling pickup for 36 years, posts a 24 percent increase, with sales of 59,030 – best April sales results since 2006
- Lincoln overall sales up 21 percent; MKZ delivers its best monthly sales performance ever – with April sales passing the 4,000 vehicle mark for the first time in MKZ history
Lexington Park , Maryland, May , 2013 – Ford’s April sales climbed 18 percent with gains across the portfolio – with cars up 21 percent, utilities up 16 percent, and trucks up 16 percent. Retail sales were up 27 percent.
“Customers continue buying our all-new Fusion and Escape in record numbers, and we are working harder than ever to keep pace with demand for these fuel-efficient vehicles,” “F-Series pickups also continue to build on their momentum as the housing and construction industries rebound.”
Lexington Park Lincoln is located at 21575 Great Mills Rd, Lexington Park, Maryland 20653 and is open for test drives of all Ford products. The public is encouraged to come by anytime and speak with the dealership’s sales staff.
Fusion continues its strong sales run with best-ever April sales results of 26,722 vehicles, a 24 percent increase over record year-ago April levels. The strongest retail sales increases for Fusion continue to come from the western and southeastern U.S. – with the sales in the West doubling in April and the Southeast up 70 percent.
Escape also had its strongest April sales since its launch 13 year ago, reporting a 52 percent increase with 25,826 vehicles sold.
Sales of America’s best-selling pickup, the Ford F-Series increased 24 percent, with 59,030 pickups sold. This represents F-Series best April sales results since 2006. It also is the 21st straight monthly sales increase for F-Series – with sales up 19 percent year to date.
In April, Lincoln sales increased 21 percent. The new Lincoln MKZ established an all-time monthly sales record, with 4,012 vehicles sold for the month – breaking the 4,000 vehicle mark for the first time ever.
Erik Abel has been named Official Artist for the 2013 National Cherry Blossom Festival
Looking for something to do to Celebrate Spring? Why not visit the National Cherry Blossom Festival in Washington, DC. Each year, the National Cherry Blossom Festival celebrates spring in Washington, DC, the gift of the cherry blossom trees, and the enduring friendship between the people of the United States and Japan. Each year, the National Cherry Blossom Festival commemorates the 1912 gift of 3,000 cherry trees from Mayor Yukio Ozaki of Tokyo to the city of Washington, DC. The gift and annual celebration honor the lasting friendship between the United States and Japan and the continued close relationship between the two countries.
“Today’s National Cherry Blossom Festival has grown from modest beginnings into the nation’s greatest springtime celebration. Over the years, millions have participated in Festival events and viewed the flowering cherry trees. In 2012, the Festival expanded to five weeks (from 16 days in recent previous years) to provide a grand tribute to the 100-year anniversary of the gift of trees. Today, more than 1.5 million people visit Washington, DC each year to admire the blossoming cherry trees and participate in diverse programming that heralds spring in the nation’s capital. The Festival produces and coordinates daily events featuring diverse and creative programming promoting traditional and contemporary arts and culture, natural beauty, and community spirit. Events are primarily free and open to the public.” – http://www.nationalcherryblossomfestival.org
Spring fever is upon us and summer is rapidly approaching. And if you are considering staying home for the Break this is a great time to get your vehicle into Lexington Park Ford & Lincoln and take care of all you service needs before the summer! There are great offers such as coupons and rebates on http://www.fordowner.com to take advantage of. Due to current gas prices we all need to save money and taking that family road trip is still a popular seasonal activity. In addition to packing up a cooler, sunscreen, and your beach gear, taking the time to get some proper vehicle maintenance on your Lincoln, Ford, car, or truck, will make your road trip all the more pleasurable and carefree. Here are just a few things you can do to get your vehicle in tip-top shape for that long-awaited for (or maybe even unexpected) road trip.
Check the tires – It’s crucial to check your tires after weather changes because tire pressure changes about 1 pound per square inch for every 10 degrees Fahrenheit change in temperature.There are plenty of Tire Offers Going on Now. Just Click on the image!
Wiper blades – Windshield wipers take a beating during the winter weather – wiping away dirt, debris and salt and gravel spray. Make sure the blades are making full contact with the windshield and have not dried out. Click the image for offers!
Rotate tires – This should be done roughly every 5,000-10,000 miles and it can extend the life of your tires significantly by reducing wear.
Change oil and filter – Some car makers suggest changing to a heavier oil to help your vehicle’s engine perform more efficiently during warmer weather.
Change air filter – Your car’s air filter prevents dust and other debris from getting into the engine’s running parts, meaning less efficient use of gas and weaker engine performance.
Check out our Works Package that includes Rotating Tires, Changing Oil & Filter, and Changing Air Filters! Just click the image for more details!
Flush and fill cooling system. This is cheap insurance against engine failure. Experts recommend flushing every 2 years for most vehicles.
Check radiator and gas caps – Tight fitting caps on the radiator and gas tank are important. Radiator caps can corrode and deteriorate, so it’s a good idea to replace yours as often as you flush the cooling system.
Check battery and plugs – Make sure battery posts and connections are clean. Spark plugs fire as many as 3 million times every 1,000 miles.
Clean the interior – It’s easy to use your car or truck as a storage area for all kinds of things (including useless junk and garbage), especially in the cold months when you don’t feel like cleaning your car in the freezing cold. Take the time to de-clutter your car. It’s worth it.
So if you are still considering a Staycation this Spring Break? Then why not stop by Lexington Park Ford & Lincoln to take care of all your Service Maintenance needs!
In these times of social media and the internet, it is important for us to hear what you have to say! Your recommendations and reviews are a great way for you to express yourself, share your experience, and educate others! Your feedback is important to us and it matters!
We decided to give you instructions on Facebook:
- To recommend us on Facebook you have to have a facebook account.
- Login to your Facebook Account.
- If you haven’t LIKED us you must press LIKE us on Facebook: http://www.facebook.com/LexingtonParkLincoln
- Scroll down to the center of the page to the recommendations.
- Then write your recommendation and press share or post!
Watching your pride and joy take to the stage for the entire world to see, and critique, can be nerve-racking for some. For Soo Kang, Lincoln Interior Design Chief, it’s the part of her job she looks forward to most.
During January’s North American International Auto Show, with the motoring press clamoring for the first glimpse of our next chapter, Soo Kang and team proudly pulled the wraps off the new Lincoln MKC Concept.
In our latest Artisans of Lincoln short film, we discover Soo Kang’s methodology for creating exquisitely crafted details and how her team approached the harmonious cabin of the MKC Concept.
To see the video click on the link!
Introducing the Lincoln Motor Company, celebrating ninety years of doing what we’ve always done, which is doing what others aren’t. Honoring the vision of our past, the all-new 2013 MKZ is our latest!